Company page needs Facebook profile

I've got a company web app. I have integrated it without much problems with Twitter.

This means, when a staff of our company creates a new product, it posts onto the company's profile on the Twitter web site as well.

However, Facebook is another story. Facebook encourages registrants to sign up as "individuals".

For example, on the registration page:

1. You are not allowed to put generic emails such as (support@company_email.com, sales@company_email.com)
2. You may not have the first and last name as a company entity. For example Foo Distribution or Foo Inc

Their automated system simply rejects any clever attempts to register as a "non-individual". With Twitter, it was a breeze. Since Twitter allows / encourages companies to register an account with them directly, and not as individuals.

Moving along on Facebook, I found out that I can create a 'page'. Which I can use for the company. It has the option of allowing other "individuals" to be admin of the page. However, this would mean that each staff would need a Facebook account.

I don't really like this approach, since so开发者_开发问答me of our staff may be negligent with their Facebook passwords. I rather have our web app have one 'method' of accessing Facebook's API isntead, the way it is done with Twitter.

How else would you go about this?

I'd make yourself the admin of the page, install an app that you develop, and then let your users make posts to the page through that app. This way, you're controlling access to the page while letting your users still have access to it.

You'll need to use an offline_access-enabled access token for this to work continuously (permissions documentation), and if that token changes, you'll have to log in yourself and refresh that token (it can change when you change your password or uninstall/reinstall the app). Additionally you'll need a manage_pages permission, and you'll need to use the access_token for your page that you can find in /me/accounts to make posts to the page.